by Boris Brodsky | Mar 9, 2025 | Azure, Data/AI, DXP, Sitecore |
Considering Analytics for Your Digital Platform? Over the years, I’ve seen many organizations turn to Google Analytics or Adobe Analytics to track traffic, measure website performance, and assess marketing outcomes. Adobe Analytics is excellent at data analysis and...
by Boris Brodsky | Jan 25, 2025 | DXP, Sitecore |
Sitecore Personalize offers multiple integration options for any Digital Experience Platform, ranging from SDK-based implementations to API-driven approaches. This article explores three commonly used client-side methods, their applications, and other important...
by Boris Brodsky | Aug 18, 2024 | DXP, Sitecore |
Sitecore CDP and Personalize are often marketed as separate products, but they are, in fact, integrated components of a unified platform designed to streamline and modernize personalization across an organization’s omnichannel- online, and offline assets. However,...
by Boris Brodsky | Jul 24, 2024 | Azure, Data/AI, DXP, Sitecore |
In today’s digital landscape, leveraging cloud and low-code services to streamline data integration processes is crucial for maintaining efficiency and keeping development teams engaged. For organizations using Sitecore CDP (Customer Data Platform), seamlessly...
by Boris Brodsky | May 19, 2024 | DXP, Sitecore |
With the incredible advances we’ve seen in the realm of access control, the Sitecore Headless and Composable Platform provides a robust foundation to develop the most flexible, powerful, and, yes, composable platform-based modern data security stack. While...
by Boris Brodsky | Feb 1, 2024 | Azure, DXP, IoT |
I recently tried out GitHub Copilot to create an Arduino app without writing any code myself. Starting with a basic prompt, “Create Arduino application structure,” I built the entire app through ‘conversational development,’ copying and pasting...
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